Tuesday, 23 October 2012

Monday's "Fresh" E3 Diary.

Monday

The day started off with everyone sitting in groups of four and five and came up with ideas for a children's toy. Each group had a white board and we had to use as many post-it notes as possible and make sure we had a wide range of ideas. Two people in each group got moved to a different group so the people that remained in the groups had to tell the new people their ideas and help them expand. The people who hadn't moved the first time, moved to the table that the rest of their group was now on, and they had to be caught up, using the information the previous group had given them.

Before lunch, we were put in proper groups so that we were all mixed up and not just with people from our original class. We were given a brief from a client and looked over it while preparing questions that we could ask. The client came in after lunch, they explained their business, the history behind it, what they wanted from us and gave us the opportunity to ask any more questions we had.

We sat with our "Inspire" boards that we stuck our post it notes to with any ideas that sprung to mind. For example; advertising, social networking, sponsorships and events, and expanded on those further. While all this was going on, we participated in "Zone" events with our leader. We had to make name badges for each other and learned a little more about each other too. 

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